The Big Picture for April 22
Just in time for your Easter weekend, here’s the search and social developments we here at Anvil (and Formic!) have had our eyes on this past week… PPC The Yahoo Search Revenue Disaster – Yahoo shared its 2nd quarter earnings, and they reveal paid search revenue to be in the tank. Despite the fact [...]
I recently tested out a couple of tools that analyze websites for key SEO tactics and implementation of these tactics. These types of tools are great for doing quick and easy analysis of sites and can help you find any SEO issues that may be hurting a site’s rankings.
The first one, Screaming Frog SEO Spider, [...]
If you are a Google AdWords advertiser, there will undoubtedly be times when you need to check to see if your ads are running, what position you’re at and what your competitor’s ads say. In order to avoid gaining true impressions within your account, Anvil encourages all of our clients to utilize Google’s [...]
As Twitter becomes less of a fad and more of a mainstream marketing channel, more and more companies are needing a solution to monitor their brand and interact with customers in one simple solution. Fortunately for all of us, there are plenty of developers out there who are working to provide just that. The latest [...]
If you are trying to boost your online reputation, then you know that having a quality listing on Wikipedia is one of the first steps. And how do you find that quality listing, we’ll Ann Smarty over at Search Engine Journal had a great post today about 3 Wikipedia tools she [...]
BackType says it’s a service that lets you find, follow and share comments from across the web. Techcrunch did a recent review where they said it’s “10x more valuable than Summize/Twitter search in that it actually taps the discussion outside of the echo-chamber.” I think they said it best [...]
Yahoo pipes used to be scary, I’ll admit it. When I went to set up my first pipe I really found out how limiting my technical skills were. But now there is a repository of already created pipes that can easily be customized.
For those of you who are using videos to round out your universal search presence and maximize your first page rankings (not to mention marketing through videos), you’ve probably heard of TubeMogul. TubeMogul is the leading video distribution and analytics platform which lets you upload your videos to [...]
Struggling to decide which Wikipedia page to submit to? Which one will give you a good ranking on the first page of Google but one that will give you some decent traffic as well? Fret no longer! The Wikipedia Article Traffic Statistics Tool is here! The tool doesn’t [...]
Monthly Newsletter
Anvil's eNewsletter features the latest SEO & PPC news and tips. Also stay up-to-date on Anvil Media's White Papers and client news.
Featured White Paper
Location-Based Social Networking White Paper
Client Testimonial
"Anvil’s team is cutting edge when it comes to SEM knowledge and is continually educating our team on best practices and new techniques. Anvil has been a great partner and we appreciate all the hard work they’ve put in over the last year."
Case Study
Read how Anvil helped the Cork Forest Conservation Alliance (CFCA) Increase Brand Awareness through the Use of a Google Grant.
Hootsuite – The Ultimate Twitter Toolbox
By now you’ve heard of Twitter (if you haven’t, go sit in your corner for 20 minutes because you’re in time out) and are probably using it for personal use with a bit of business mixed in, or vice versa. However, if you’re like me, you are managing multiple accounts on a daily basis that [...]