The Week in Search & Social for Oct. 26
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Introducing Dynamic Search Ads Beta – Let Google serve and generate ads for relevant queries based on your Website content. Introducing Bid-per-call in AdWords – Now you can set specific bids for phone extensions (currently a flat $1). Taking your adCenter Campaigns to the Next Level With Content Ads – Text [...]
The Week in Search & Social for June 30
The big news this week was, of course, Google+. And no, we don’t have any invites to kick down…just like you, we’re like Deadheads outside a show with our fingers in the air, waiting patiently for someone to miracle us. But, there was plenty of other search & social news to discuss:
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The Week in Search & Social for June 22
We had a lot of people out of the office last week, hence no Big Picture meeting, so this week you can enjoy a double-dose of search & social news & analysis!
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Google Display Network Introduces New Performance Bundle – AdWords has added several useful metrics & tools to Display Network campaigns: Relative [...]
The Big Picture for May 25
JC Penney got out of the dog house, Batman launches a crazy Twitter campaign, and 59% of men at least think they have some decision making power. What do we have our eye on in the world of search & social here at Anvil? Here you go…
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The Big Picture for May 18, 2011
Here it is, you weekly grand tour of Search & Social, courtesy of the fine folks of Anvil Media & Formic Media! PPC Think Insights with Google – A new market research website where Google will be publishing learnings and insights about digital marketing trends – from whitepapers to case studies and videos.
The Big Picture for May 11
Your weekly dose of search & social news and insight from the fine folks of Anvil and Formic…enjoy! PPC Facebook Updates Ad Analytics – Moving away from traditional PPC metrics like CPM, new analytics in Facebook Ads focus on Reach, Frequency, Social Reach and Connections. Introducing New Ways to Reach Your Customers on [...]
The (slightly smaller) Big Picture for May 4
We’re a little swamped with end-of-month reports and high priority client projects (and getting geared up for this afternoon’s Cinco de Mayo party downstairs at Formic), so the week in search is just a little thin this week…hopefully you’ll forgive us! PPC Remarketing Delivers Better Ads, Better Performance / + Webinar – Google [...]
The Big Picture for April 22
Just in time for your Easter weekend, here’s the search and social developments we here at Anvil (and Formic!) have had our eyes on this past week… PPC The Yahoo Search Revenue Disaster – Yahoo shared its 2nd quarter earnings, and they reveal paid search revenue to be in the tank. Despite the fact [...]
The Big Picture for April 14
While Google and Bing argue over who gained or lost a percentage point last month, here’s the far more interest stuff in the world of search and social that we here at Anvil had our eyes on this week:
PPC
How Social Media Affects Paid Search – How is Google [...]
The Big Picture for April 8, 2011
Here it is, your Big Picture for April 8…all the search and social news that’s been bouncing around the Anvil offices this week!
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Google AdWords and the New +1 – With their ultimate intentions for the new feature a little unclear, will Google’s +1 recommendations have a bigger impact on the paid [...]
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