The Week in Search & Social for August 10…and oops, August 3
Yours truly was sooooo busy working on your campaigns last week that he forgot to blog about our Big Picture meeting last week, so this week enjoy a double dose of all that’s important in search & social… PPC YouTube’s Promoted Videos Hits 1 Billion Video Views – And adds a couple new placement [...]
Here’s your handy guide to what we here at Anvil Media have had our eyes on in Search & Social over the past week… PPC Google AdWords to Add Tablet Device Targeting (announced via email) – iPads and other tablets will soon be a separate option under Campaign Settings, alongside Desktop/Laptop Computer and iPhones/Mobile Devices. [...]
Here’s your weekly run-down of the big developments in search and social that we here at Anvil Media have had our eye on…
PPC Quality Score Coming to Microsoft adCenter – Last week, Microsoft announced that starting this spring, advertisers will be able to leverage a new adCenter Quality Score for optimizing [...]
I have found that one of the most frustrating things as an Internet marketer is to work on a website knowing that there are limitations to what can actually be implemented due to resource constraints. It would be great if all action items could be completed, but for many businesses, it’s very necessary to prioritize [...]
Perhaps it’s because of the upcoming holiday season and the rush of visitors e-retailers are expecting, but there has been talk about the limitations of website analytics, particularly with respect to attribution. This is quite a touchy subject to some, especially to popular banner ad networks and traditional media networks that would love to be [...]
Social media has its roots in connecting people to people. Before any business began using social media as a marketing tool we used MySpace and Facebook to connect with our friends; shared pictures and stories in a more personal way than email could. This made for a natural integration with end-consumer marketing. Company A sells [...]
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