For those who don’t know, Pinterest is a rapidly growing 2nd tier social media site where members “pin” images to a virtual pin-board to share with others. Members place these images in categories they create, others can comment on them, and then follow the person that pinned them. More than just a site [...]
With Google regularly changing their local search algorithm, they’ve made search engine marketers really earn their keep. Then when Apple released Siri with the new iPhone 4S, many marketers prophesied the death of local SEO, but we have found that the reports of its death were greatly exaggerated. To be sure that you are ranking [...]
Following up on yesterday’s examination of Google’s Search+, or Search Plus the World, I thought it would be worthwhile to take a little detour and address Search+ in relation to the so-called “Filter Bubble.” If your not familiar with this term, you’ll find a great introduction in this TEDx talk by Eli [...]
The big news in search so far in 2012 is, without a doubt, Google’s announcement of Search+, also known as “Search Plus Your World.” Long story short, Google is tying Google+ directly to Google Search, allowing logged-in users to see both “normal” organic results or highly personalized results from their Google+ circles. In the [...]
2012 seemed to fly by, yet the world of search engine marketing (SEM) changes even faster. Once again the Anvil team is collectively throwing our hat in the ring and sharing thoughts on where the SEM industry is headed in 2012 and beyond. We’ve also included our 2011 predictions for reflection – overall we’d [...]
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