Thank you NATDA members for the opportunity to present our webinar, “No Bad Reviews”!
In the digital world, the consumer has more power than ever, especially with the prevalence of social media. Many trailer-related businesses are facing significant online reputation problems, but what are they doing about it? Many aren’t doing anything at all, and it is hurting their reputation, credibility, and sales. Anvil’s President, Kent Lewis, will help you better understand many of the current challenges that businesses face when it comes to their online reputation, and how to turn these challenges into opportunities. The seminar will guide you through the process of how to monitor and manage any negative press, reviews or online content utilizing a number of different tactics and tools. The session will also provide strategy for proactively building a strong, positive online brand that will mitigate the effect of any negativity in the future. Regardless of your dealership or manufacturer size or shape, this session will help you develop, manage and refine an online reputation management (ORM) program that turns challenges into opportunities.
For those of you who missed the presentation or you would just like to take another look, here is the presentation. Please reach out to Kent Lewis, Anvil’s President and CEO, if you have any questions or want Anvil to help you manage your online reputation at all. Here is some information about The Anvil Marketing Index™ Scorecard and Snapshot which you can email Kent about as well.