Non-profit
“As a non-profit organization, we neither had the staff nor the resources to maximize our presence on the web until we met Anvil. By partnering with Anvil, we’re on our way to achieving a website that’s comparable to that of any for profit business. Our mission is to prevent abuse and thanks to Anvil, we are now giving life-saving information to a world wide audience.”
SEO: Search Engine Optimization
As a non-profit, it’s critical that your supporters, donors and volunteers can easily find your site online. Anvil Media has expertise in providing keyword research and keyword recommendations throughout your site in order to reach all relevant audiences. We’ll also ensure your site is optimized for local searches, which is particularly important for large organization serving multiple markets. Anvil can help your organization make an even bigger impact with the following services:
- Keyword Research & Site Optimization Audit and Plan
- SEO Copywriting
- Local SEO Audit & Plan
PPC Search & Display Advertising
As a non-profit organization, Anvil can help you navigate the intricacies of paid online advertising. Anvil has successfully helped clients apply for and receive “Google Grants” – free online advertising dollars provided by Google AdWords. If your organization requires additional media spend or flexibility, Anvil can provide plans and management for advertising on additional engines to spread your message to the right audiences.
Social Media Marketing
Your non-profit organization has a message to share, and social media sites may be just the venue to spread the word. Anvil can help you create a presence on social media sites to get your supporters engaged in a cost-effective manner. Anvil has provided the following services to other non-profit organizations:
- Social Media Audit & Plan
- Social Media Training for Staff or Volunteers
Conversion Focused Analytics & Reporting
Just like any for-profit business, Anvil focuses on driving ROI and increasing revenue for all of our clients. Tracking online donations, volunteer inquiries or fundraiser sign-ups are all critical aspects of making your organization run. Anvil is here to ensure that your online efforts allow your organization to continue giving back to our communities.
- Ongoing Reporting and Analysis for SEO or PPC
- Landing Page Optimization