Top Influencer Marketing Trends of 2022

by on March 10, 2022 · InfluencerInstagramMarketingSocial Media Strategy

It is no secret in the marketing world that influencer marketing has quickly become one of the most effective methods there is to raise brand awareness, brand loyalty and to ... » Continue

Quick Tips When Launching a Social Media Strategy

by on March 10, 2021 · Social MediaSocial Media MarketingSocial Media Strategy

Want to expand your brand’s marketing footprint into social media, or refine your strategy? Having a structured game plan is always recommended. Keeping your strategy simple might be the best ... » Continue

Advertising with Apple iOS 14 – What You Need to Know

by on February 24, 2021 · AdvertisingFacebookInstagramSocial MediaSocial Media MarketingSocial Media Strategy

We have all been hearing about the new Apple iOS 14 data privacy update, but some are still unsure what exactly this update means and what consumers and marketers should ... » Continue

How to Get Started in Influencer Marketing

by on December 10, 2020 · InfluencerSocial MediaSocial Media MarketingSocial Media Strategy

Influencer marketing has been a growing trend in 2020 as brands are looking for alternative ways to reach and engage with their customers online. Data from MuseFind shows that 92% of consumers ... » Continue

The Facebook Ad Boycott: What You Need to Know

by on July 22, 2020 · FacebookSocial MediaSocial Media MarketingSocial Media Marketing OptimizationSocial Media Strategy

What is the boycott? Facebook has been under fire for allowing posts that promote hate speech, threats of violence, and misinformation on its platform. While other platforms like Twitter have taken ... » Continue

6 Steps to a Successful Content Calendar

by on October 31, 2018 · Brand Imagecontent marketingEngagementSocial MediaSocial Media Strategy

Everyone knows by now that having strong social media content is crucial for your brand image and even for reaching new customers. But how can one establish a solid social ... » Continue

Emerging Social Media Content Trends for Your 2018 Strategy

by on December 6, 2017 · Social MediaSocial Media Strategy

Social Media is the best outlet a brand has for building a direct relationship with their audience. As technology continues to grow and move faster, brands are forced to shift ... » Continue

Refocusing Your Facebook Strategy to Increase Organic Reach

by on November 8, 2017 · Social MediaSocial Media MarketingSocial Media Strategy

With the decline in Facebook organic reach and some of the initial tests that we see Facebook pushing out, we must rethink the way we, as marketers, utilize the platform ... » Continue