Google Now Indexes Mobile First & Why Should You Care by on December 8, 2016 · googleMobileSEO

What is Google’s Mobile-First Index? Google has recently announced their decision to switch to a mobile first index because of continued growth and dominance of mobile search and internet usage. Currently, ... » Continue

Micro-Moments Part 1: I-Want-To-Go by on February 5, 2016 · Adwordslocal seoMobilemobile sitePaid AdvertisingPay-Per-Click (PPC)Uncategorized

With the rise of smartphones has come increased mobile searches, and 2015 marked the first year when mobile searches out-numbered desktop searches in the U.S. Within our always-on, connected world, ... » Continue

6 Things I Learned at MozCon 2015: Day Two by on July 14, 2015 · MobileMozConSEOSocial Media Marketing

Hi guys! As the sun sets on day two of MozCon 2015 (OK, not literally; I’m so far north that it looks like early afternoon from my hotel window), I ... » Continue

Facebook Exchange: Will It Stay or Will It Go? by on May 12, 2015 · FacebookMobilePaid AdvertisingPay-Per-Click (PPC)Social Media Marketing

Anvil’s Paid Media Team weighs in on the current status and long-term plan of the Facebook ExchangeThere is a lot of speculation around the longevity of the Facebook Exchange and ... » Continue

Perfecting the Fundamentals: Trends for Social Media Marketing Success from #SMMW15 by on April 6, 2015 · FacebookMobileSocial MediaSocial Media MarketingSocial Media SpotlightTwitter

Leaders across social media, digital and content marketing descended upon San Diego in late March for Social Media Marketing World 2015. With sessions covering the latest marketing tactics across major ... » Continue

Mobile Search Strategies: SearchFest 2015 by on March 9, 2015 · Mobilemobile site

While attending SearchFest 2015, you could see many people on their mobile devices checking email, live tweeting and taking selfies. Mobile devices are an integral part of our daily lives, ... » Continue

Mobile Marketing in a Multi-Screen World by on April 17, 2013 · Mobilemobile siteSearch Engine Optimization

Marketers and industry experts worldwide have proclaimed each year to be the “Year of Mobile” for about the last six years or so.  There’s no refuting the fact that we ... » Continue

Anvil’s 2013 Search Engine & Social Media Marketing Predictions by on January 16, 2013 · FacebookMobileSearch Engine MarketingSEOSocial Media MarketingWebsite Analytics

As the years fly by the search marketing industry continues to evolve and grow at a rapid pace. While it can be a challenge to keep up with everything, the ... » Continue

Almost Half of Olympics-Related Searches Come From Mobile Devices by on August 7, 2012 · MobileSearch Engine Optimization

According to a recent Google Mobile Ads Blog post, Olympics related searches on smartphones and tablets grew 10x during the first week of the event compared to the prior week.  ... » Continue

Anvil’s 2012 Search Engine Marketing Predictions by on January 6, 2012 · b2cconversion optimizationlink developmentlocal seoMobilePay-Per-Click (PPC)Search Engine MarketingSearch Engine OptimizationSEOSocial Media Marketing

2012 seemed to fly by, yet the world of search engine marketing (SEM) changes even faster. Once again the Anvil team is collectively throwing our hat in the ring and ... » Continue