Everything You Need to Know About Facebook’s New Algorithm Changes by on January 19, 2018 · Facebook

Late last week, Facebook’s founder Mark Zuckerberg made an announcement that left every Facebook Marketer shook. The news feed was going to change again, this time to prioritize content from ... » Continue

Chatbots: What Are They and How Can You Use Them? by on December 20, 2017 · ChatbotFacebook

In 2017, we noticed the growing popularity of Messaging apps, as organic reach started to dwindle, along with seeing a growing demand for quicker customer service from brands. While consumers are ... » Continue

Generation Z Abandons Old Man Facebook for Snapchat and Instagram by on August 30, 2017 · FacebookGen ZMillennialsSocial Media Marketing

Trying to reach a younger audience through social media? You may want to think twice before heavily investing your budget into Facebook, as the social juggernaut is no longer number ... » Continue

Facebook vs. Snapchat & What It Means for your Online Campaigns by on April 6, 2017 · FacebookSnapchatSocial Media Marketing

It’s no secret that Facebook wants Snapchat out of the picture and now with Facebook introducing stories to their app the two are butting heads again. Let’s talk about what ... » Continue

Why & How You Should Harness the Power of Video Content by on March 22, 2017 · FacebookhashtagInstagramVideo

Let me start off by throwing out a stat. Cisco Projects stated that “video will make up 80% of all internet traffic by 2019.” Now combine that with a 2015 ... » Continue

3 Key Highlights from Portland’s Digital Summit on Day 1 by on July 14, 2016 · FacebookPaid MediaSEOSocial Media

The inaugural Digital Summit in Portland is taking place right now, and we have three team members attending. With different tracks featuring industry influencers from organizations such as Facebook, MOZ, Uber, ... » Continue

Facebook Changes Their Algorithm Again & What This Means to Marketers by on July 5, 2016 · Facebookincrease trafficSocial Media

The day marketers and publishers have dreaded has arrived: Facebook is changing its algorithm to start prioritizing posts shared by friends and family over those from publishers, brands, and other ... » Continue

Move Over Emojis- Redefining “A Picture Is Worth A Thousand Words” by on June 24, 2016 · FacebookSocial Media MarketingTwitter

“A picture is worth 1,000 words. An average GIF is 60 frames. That’s 60,000 words.” A statement well said by the Giphy team, Brad Zeff, Chief Content Officer and General ... » Continue

Why Influencer and Advocate Marketing Works…When Done Right by on February 18, 2016 · b2bB2B Internet Marketingb2cBusinesscontent marketingFacebookInstagramSnapchat

If your number one priority isn’t the experience you are doing Influencer Marketing all wrong. Digital content is at an all-time high, and those hyper-informed consumers of yours are better ... » Continue

Why You Should Never Advertise On Facebook by on February 4, 2016 · FacebookSocial MediaSocial Media MarketingSocial Media Spotlight

Should you quit advertising on Facebook? Of course not, it’s advertising crack and it’s highly effective. There’s no doubting that the Facebook Ads platform delivers results, offers some amazing targeting ... » Continue