How to Build Fans on Facebook (Anvil on The Entreprenette Gazette)

By On April 14, 2011 · In Facebook, Social Media Marketing Optimization

Are you looking to increase your fan base on Facebook but are stuck on how to do so? The Entreprenette Gazette just posted 106 tips to help get your creative juices flowing. Be sure to check out Anvil’s tip #49!

49. Advertise on Facebook

Build your fan base: Test Sponsored Stories -advertisers are seeing huge lifts of growth in daily active users/likes, due to the new ad format that launched in Jan.

Run Marketplace Ads -make sure to include a specific “like” call to action in your body copy, encouraging visitors to click like directly within the ad. Ex. “hit the LIKE button for XYZ”

Advertising on FB is a great way to steadily increase your fan base (gain likes). Most often with contests you see a spike in likes, however it is not sustainable.

 

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